bus 3011 cover letter for the ceo memo

Cover Letter for the CEO Memo

Imagine that you, as the department manager of your chosen functional area, received a memo from Mary Atha, the CEO, for you to share with your employees. Unfortunately, the memo is primarily written in passive voice and uses corporate-speak, and the language is quite complex. Because you cannot simply revise the CEO’s memo, you determine that a cover letter should accompany the memo, which in effect translates the memo for your employees.

Follow these steps to complete this assignment:

• Download the document Memo: Doubling Sales from the Resources. Read the memo and determine how you will summarize it in your cover letter.
• After evaluating the role of a manger, prepare a cover letter that will presumably be attached to the CEO memo. The cover letter should reflect these qualities:
  • Summarize the main points of the memo, highlighting and reiterating key points of the CEO memo.
  • Reflect a writing level that is appropriate to your readers. Keep in mind these two factors: your readers are the employees of your functional area that you manage, and the appropriate reading difficulty level is between sixth- and eighth-grade reading levels.
  • Use active voice.
  • Be clear and concise. Keep the total length within one page.
  • Contain a well-crafted message, reflecting a style that promotes trust and builds collaboration.
• Prepare your cover letter as a new memo. Your cover letter should have your name in the From: field and also an appropriate Re: subject title.
• List the resources that you used in helping to prepare this assignment. Include these resources on a separate page and format them according to APA style and formatting guidelines.

Make sure that you review the Cover Letter for the CEO Memo Scoring Guide for this assignment prior to submitting. Submit your assignment as an attachment to the assignment area.

Resources

• Cover Letter for the CEO Memo Scoring Guide.
• Voice, Style and Tone [PDF].
• Style: Sentence Simplicity [PDF].
• Memo: Doubling Sales [DOCX].
• APA Style and Format.
• Active and Passive Voice [PDF].

 

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