business communication written communication memo or report

Description: Week 9 Assignment 2: Written Communication

• Grid View
• List View

Unacceptable 0 – 69% F Fair 70 – 79% C Proficient 80 – 89% B Exemplary 90 – 100% A COM510-A2-1-25%

1. Develop your Written Communication

Points Range: 0 (0%) – 34.5 (17.25%)

The author does not include or does not state clearly and concisely, the key message. The author does not offer or offers insufficient support for the key message. The author does not provide all necessary information or fails to build credibility. The request made of the audience is unclear, or action cannot be taken based on the communication.

Points Range: 35 (17.5%) – 39.5 (19.75%)

The authorâ€s key message is reasonably clear and concise, and offers one or two supporting reasons. A minimal amount of necessary information is provided. Some attempt has been made to build credibility. The request made of the audience is fairly clear, but may not be actionable.

Points Range: 40 (20%) – 44.5 (22.25%)

The authorâ€s key message is sufficiently clear and concise, and three or four supporting reasons are sufficiently compelling, appropriate, and relevant. The author provides a moderate amount of necessary information and makes a reasonable attempt to build credibility. The request made of the audience is sufficiently clear and is actionable.

Points Range: 45 (22.5%) – 50 (25%)

The authorâ€s key message is clear and concise. Three or four supporting reasons are compelling, appropriate, and relevant. All necessary information has been provided and successfully builds credibility. The request made of the audience is thoroughly clear and easily actionable.

COM510-A2-2-20%

2. Write Professionally

Points Range: 0 (0%) – 27.6 (13.8%)

The written communication is not satisfactorily professional. It is unclear and/or not concise, and is presented in an illogical order. Sentences do not flow easily throughout the document. Insufficient formatting has been used to make the document easier to read and understand and business formatting standards are not implemented.

Points Range: 28 (14%) – 31.6 (15.8%)

The written communication somewhat professional. It is fairly clear and/or concise, and is presented in a fairly logical order. Sentences flow easily throughout some of the document. Formatting has been used to make the document easier to read and understand, but the formatting is applied inconsistently and does not consistently use best practices for the type of business writing that it is.

Points Range: 32 (16%) – 35.6 (17.8%)

The written communication is professional. It is mostly clear and/or concise, and is presented in a mostly logical order. Sentences flow easily throughout most of the document. Formatting techniques are mostly consistent and aligned with best practices for the type of business writing and help the reader quickly understand the message.

Points Range: 36 (18%) – 40 (20%)

The written communication is highly professional. It is completely clear and/or concise, and is presented in a thoroughly logical order. Sentences flow easily throughout the entire document. Formatting techniques are consistent throughout, utilize best practices for the type of business writing, and help the reader quickly understand the message.

COM510-A2-3-15%

3. Demonstrate Professional Presence

Points Range: 0 (0%) – 20.7 (10.35%)

Does not demonstrate, or demonstrates incompletely, a level of professional presence. The written communication lacks an authentic voice, uses an inappropriate tone for the type of communication, and contains inappropriate vocabulary in context. Document does not help to build confidence in the author while maintaining clarity for the audience.

Points Range: 21 (10.5%) – 23.7 (11.85%)

Demonstrates a passable level of professional presence. The written communication has a fairly authentic voice, uses a somewhat appropriate professional tone for the type of communication, and employs contextually appropriate vocabulary that attempts to build confidence in the author while maintaining clarity for the audience.

Points Range: 24 (12%) – 26.7 (13.35%)

Demonstrates a moderate level of professional presence. The written communication has an adequately authentic voice, uses a mostly appropriate professional tone for the type of communication, and employs contextually appropriate vocabulary that helps to build sufficient confidence in the author while maintaining clarity for the audience.

Points Range: 27 (13.5%) – 30 (15%)

Demonstrates a high level of professional presence. The written communication has an authentic voice, uses an appropriate professional tone for the type of communication, and employs contextually appropriate vocabulary that helps to build confidence in the author while maintaining clarity for the audience.

COM510-A2-4-15%

4. Channel and Style

Points Range: 0 (0%) – 20.7 (10.35%)

The student does not describe their channel and style choice or does so ineffectively.

Points Range: 21 (10.5%) – 23.7 (11.85%)

The student satisfactorily describes their channel and style choice. It may lack some clarity or sound reasoning to support the decision.

Points Range: 24 (12%) – 26.7 (13.35%)

The student adequately describes their channel and style choice rationale. It is mostly logical and sound.

Points Range: 27 (13.5%) – 30 (15%)

The student fully describes and makes a highly logical and sound channel and style choice decisions that are fully explained and supported.

COM510-A2-5-15%

5. Use Feedback to Refine Your Communication

Points Range: 0 (0%) – 20.7 (10.35%)

The student does not describe feedback received. The student does not explain how feedback was used to revise and improve the written communication.

Points Range: 21 (10.5%) – 23.7 (11.85%)

The student satisfactorily describes or lists feedback received. The student partially explains how feedback was used to revise and improve the written communication.

Points Range: 24 (12%) – 26.7 (13.35%)

The student adequately describes or lists feedback received. The student sufficiently explains how feedback was used to revise and improve the written communication.

Points Range: 27 (13.5%) – 30 (15%)

The student accurately describes or lists feedback received. The student fully explains how feedback was used to revise and improve the written communication.

COM510-A2-6-10%

6. Write in a professional manner using proper grammar, mechanics, spelling, and formatting

Points Range: 0 (0%) – 13.8 (6.9%)

Writing does not meet minimal standards. Tone is not professional. Communication is wholly lacking in logic, clarity, and/or consistent formatting. Contains many spelling, mechanical, formatting, and/or grammatical errors.

Points Range: 14 (7%) – 15.8 (7.9%)

Writing is satisfactory. Professional tone is developing. Shows moderate logic, clarity, and/or consistent formatting. May contain more than a few spelling, grammar, mechanical, or formatting errors.

Points Range: 16 (8%) – 17.8 (8.9%)

Writing could be improved, but meets acceptable standards. Tone is professional. Shows logic, clarity, and consistent formatting. May contain few or no spelling, mechanical, and/or grammatical errors. There may be a small formatting error.

Points Range: 18 (9%) – 20 (10%)

Writing is excellent. Tone is professional and sophisticated. Shows logic, clarity, and consistent formatting. Contains no spelling, mechanical, or grammatical errors, and formatting meets standards.