Two DMO websites compared
Visit the websites of two different DMOs or convention bureaus that have the responsibility of marketing the city as a conference destination (in other words, you need to find two different DMOs for two different destinations). You will do a compare and contrast of the two websites. Please do not use the leisure site. Use the site that geared towards meeting planners. How are the two websites similar or different? What are the similar components (in terms of content) of the two DMO websites and what are the differences? Also, look at their calendar of events and see if the destinations are targeting one or more specific segments of the meetings market. You can check the major convention center’s calendar of events to assist you with this. Based on your research, what meetings market do they seem to target? The market could be segmented by geographical zones (e.g., local, national or international, or east, west, midwest, southeast, etc.), industry sectors (e.g., high tech, medical, etc.), or type of meeting (e.g., corporate meetings, association meetings, consumer shows, SMERF, tournaments, festivals, etc.).
For DMOs, there should be a separate page focused on meetings, which will be different from their main page focused on leisure tourists. Smaller destinations might have just one. Please compare and contrast two DMO websites that focus on meetings and events. If there are no separate sites, you can use the one for all (leisure and business tourists) but focus on the meetings and events side.
Please follow the instructions carefully. Your post must include working links to the DMO websites. Please start your post by introducing the two DMOs and why you selected them. Your post should include answers to the above questions.
