case study about e commerce
I need 1 and 2 both Case study
1. Case study – In < 700 words, write a response essay that addresses the following questions/issues:
-
- â— What are some of the ways in which Facebook has adjusted its advertising strategy for a mobile, app-based world?
- â— How was Little Passports able to achieve a considerable level of success by using Facebookâ€
s ad platform? - â— How do you feel personally about Facebookâ€s LookAlike Audiences program? Why do you think Mark Zuckerberg expressed fears about putting more ads into users†news feeds? In this section, feel free to talk about your own experiences as a user of Facebook (or any other, similar online community). Are there any particular advertisements (or advertising approaches) that you felt were particularly good? Or, have you ever felt a negative reaction towards such ads?
You may consult outside sources to help inform your understanding of the general themes/ideas, but you do not need to. No citations are needed, either. Most of your time and energy should be devoted to the third section. I am looking to see case write-ups that demonstrate effort and originality — not some particular “right†answer to the questions.
Remember the word limit — it is included here for a reason.
2. Case Study #2: The Right to be Forgotten: Europe Leads on Internet Privacy
- Read the case study in Chapter 8 of the textbook, titled “The Right to be Forgotten: Europe Leads on Internet Privacy.â€
- In < 700 words, write a response essay that addresses the following questions/issues:
- â— What is the Right to be Forgotten?
- â— Why did Google initially resist the decision made by the European Union?
- â— How do you feel personally about the Right to be Forgotten? What is good about
it? What is bad about it? Why do you think the implementation is so difficult?
You may consult outside sources to help inform your understanding of the general themes/ideas, but you do not need to. No citations are needed, either. Most of your time and energy should be devoted to the third section. I am looking to see case write-ups that demonstrate effort and originality — not some particular “right†answer to the questions.
Remember the word limit — it is included here for a reason.
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