case question on managing and using information systems
Case Study 1-1: Lego
Instructions
You have to read three case studies and answer the corresponding case study questions. This is for the Lego case study in Chapter 1
QUESTION 1
How did the information systems and the organization design changes implemented by Knudstorp align with the changes in business strategy?
QUESTION 2
Which of the generic strategies does Lego appear to be using on this case? Provide support for your choice.
QUESTION 3
Are changes implemented by Knudstorp an indication of hypercompetition? Defend your position.
QUESTION 4
What advice would you give Knudstorp to keep Lego competitive, growing, and relevant?
Resources:
Pearlson, K., Saunders, C. Galletta, D. Managing and Using Information Systems: A Strategic Approach, 6th Edition. Burlington, MA: Wiley, 2016.
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