MGT 660 GCU Wynn Resorts Limited Strategic Management Analysis
Business Finance
Complete Part 1 of the Strategic Management Case Analysis according to the directions in the Part 1: Action Plan and Calendar of Events section of the “Strategic Management Case Analysis” resource.
This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.
Part 1: Action Plan and Calendar of Events (Topic 2)
Select a case from “Part 6: Strategic Management Case Analysis.” First, identify the key issue(s) in the case and then identify a particular aspect of the strategic management process that your analysis will focus on which can include the following:
Identify and evaluate the organization’s existing vision, mission, objectives, and strategies.
To propose and defend specific recommendations for the company.
To develop an industry analysis by describing the competitors, products, selling techniques, and market conditions in a given industry (from textbook).
Next, create an action plan that details how you will conduct the case analysis including assigning roles and tasks to specific project members. The action plan should include a calendar of events (the calendar is completed already and attached FYI) with specific team members assigned to tasks. An Executive Summary is a required deliverable in your calendar of events. Please note the Executive Summary is not due until Topic 7; however, your action plan will help inform the Executive Summary.
While APA format is not required for the body of this assignment, solid academic writing is expected, and documentation of sources should be presented using APA formatting guidelines, which can be found in the APA Style Guide, located in the Student Success Center.
