Conceptual Framework For Marketing Strategy In The Small Businesses

Humanities

This is group project and my part is to describe the product the we are doing in the group. We chose cat food canned gourmet wet cat food that is organic and comes in natural flavors such as tuna, and vegetables. our product is organic and it is made of natural ingredients.

I need help answering these questions in one page.

I.Marketing Plan:Strategy

A. Your Product

Describe your product as you see it.

Features and Benefits

Describe the most important features. What is special about it?

Describe the benefits. That is, what will the product do for the customer?

Now outline a marketing strategy that is consistent with your niche.

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