business in a changing world 2 – www.savvyessaywriters.net
business in a changing world 2 – www.savvyessaywriters.net
BUSINESS IN A CHANGING WORLD, UNIT 2
Discussion:
Initial Discussion Post: a minimum of 250 words (main post) and two scholarly sources. Please use the attached book as one of the references. Sources need to be scholarly sources from the EBSCO Library only.
Which fields tend to attract entrepreneurs the most? Why?
Reference:
Ferrell, O., Hirt, G., & Ferrell, L. (2009). Business in a Changing World. (7th ed.)
Complete:
Complete Section: a minimum of 1,200 words (Approximately 300+ words per question) and three scholarly sources including the book reference and EBSCO sources. Case 5: Sonic is a successful franchise that offers an old-fashioned drive-in experience. PAGE 169 OUT OF THE READ SECTION TO ANSWER THE COMPLETE SECTION.
Instructions:
1.) What is Sonic’s competitive advantage over other fast-food franchises?
2.) What are the advantages of becoming a Sonic franchisee?
3.) What are the disadvantages of buying into the sonic franchise?
4.) You are an executive involved with Sonic’s franchise operations. Sonic franchisees have become increasingly popular. On the other hand, you have heard about some notable cases of misconduct at a few franchisees. You think making the franchise requirements more stringent and/or increasing the initial investment will help the company maintain additional control over its franchise operations and increase profit. Develop a list of requirements for opening up a new Sonic franchise that will be distributed to new entrepreneurs wanting to open up their own.
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