assignment final business paper 10 pages minimum

• Global Strategic Business Plan- 40% of grade

For this project, you will create a Global Strategic Business Plan that suggests a new country/market for an organization and its product/service line that is expanding internationally. In the report, you will endorse and a specific foreign market entry mode and defend your recommendation. (See below for paper outline.)

Use the following format as a template for your assignment:

• Cover page
• Table of Contents
• Introduction
  • Description of organization
  • Description of product/service
  • Description of foreign market/country
• Risk analysis of foreign country/market
  • Political risks
  • Cultural & ethical risks
  • Marketing risks
  • Supply Chain risks
  • SWOT (strengths, weaknesses, opportunities, threats) analysis of above risks.
• Entry Strategy and Operations
  • Suggested Mode of entry for overseas market
  • Pros and cons of chosen entry strategy and its justification.
• Conclusion

(Minimum 10 pages long – excluding cover and reference pages. 12-point Arial font, double spaced, default MS Word page borders in APA format).

 

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