Campaign/PPT
HCR 406 PowerPoint Rubric (Total points 50)
This rubric is the evaluation of the Health Campaign PowerPoint & Presentation.
Outcomes/Criteria
Exceptional
Satisfactory
Unsatisfactory
Poor
Points- total
10
7.5
2.5
0
Includes Introduction with public health problem and learning objectives with evidence (research)
Includes 3-5 learning objectives aligned with the public health problem based on enough evidence.
Includes 2 learning objectives aligned with the public health problem based on some evidence.
Includes 1 learning objective, not well aligned or introduced. A few evidences.
No learning objectives or introductions. No evidence.
Points- total
20
15
10
5
Presentation covers all required topical criteria regarding:
· Target audience
· Conceptual Framework
· Communication Channel
· Message
· Strategies
· Materials
· Conclusion
(content accuracy)
Presentation includes detailed information relative to the topic. Slides cover all the topics.
All facts were precise and explicit; utilized many types of credible resources to make project effective
Presentation includes most of needed information relative to the topic. Slides cover at least 75 % of the topics.
Mostly accurate; minor inconsistencies or errors in information. Citations sources could be improved. Utilized several types of resources to enhance the project
Presentation includes minimal amount of needed information relative to the topic. Slides cover at least 50 % of the topics.
Somewhat accurate; more than a few inconsistencies or errors in information or incomplete. Used minimal or a few unacceptable resources.
Presentation includes less than minimal amount of needed information relative to the topic. Slides cover at less than 50 % of the topics. Minimal effort.
Very inaccurate and/or incomplete; the facts in this project were misleading to the audience
Points- total
10
7.5
2.5
0
Delivery & Organization
Information presented in logical, interesting, and flowing sequence from introduction through conclusion &
Presenter clearly and effective communicate topics and engage the audience
Logical sequence of information allows the audience to follow presentation from introduction through conclusion &
Presenter somewhat effectively communicate main points, and speaking and pace comfortable for audience
Audience has difficulty following the presentation, unsupported assertions or illogical conclusions &
Presenter’s pace is too slow or fast, jumps around, voice is low or unclear or fails to elaborate on key points
Presentation has no logical sequence of information, content is disorganized, irrelevant, or inaccurate &
Presenter speaks too quietly, mumbles, and has many non-word or filer interjection (um, uhh, ahh, well, so, etc)
Points- total
5
3
1
0
Visual Aids
Clear and creative visual aids enhance the presentation, reinforce key points, and engage the audience
Presentation has relevant visual aids that provide evidence to support assertions
Limited visual aids support presentation
No visual aids used.
Timeliness/ APA formatting/grammar
Timely submission, 2-3 grammar or APA errors in citations or reference page, 7 or more references included
Timely submission 4 or less grammar or APA errors, 5 or less references included.
Timely submission, 5 grammar or APA errors
3 or less references included.
Late submission without prior notification or arrangements, more than 5 APA or grammar errors. No reference page or citations.
**Note: If your team does not meet at least satisfactory levels, up to 7.5 points will be deducted from your final grade derived from categories above.
Exceptional=0
Satisfactory=0
Unsatisfactory=-5
Poor=-7.5
Workload
The workload is divided and shared equally by all team members.
The workload is divided and shared fairly by all team members, though workloads may vary from person to person
The workload was divided, but one person in the group is viewed as not doing his/her fair share of the work.
The workload was not divided OR several people in the group are viewed as not doing their fair share of the work.
How will we submit/present our project ?: You will create a PPT presentation describing:
• What your project is and the scientific evidence in support of your project (topic)
• Why you all decided to create this project in the way that you did (Purpose & Objectives)
• Describe the intended audience of your project and why you chose this audience (Audience)
• Describe the proposed intent of health communication message & Channels
• Describe a rational for the chosen communication strategy
• Describe the theoretical model/framework guiding the development of your health communication message
• Discuss strengths/limitations of your chosen health communication strategy
• Describe any results of the project if it were presented publically (not a requirement, but encouraged)
• Include an APA style reference list of your citations (you need at least seven)
• Describe each group members’ roles and contributions on the project
• Embed or insert the hyperlink of the actual creative product within the presentation
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