HEALTH CAMPAIGN
This paper is APA format, 3-5 pages (excluding references), and should include the headings and subheadings exactly as they are stated.
Include these subheadings (do not use bullets in your paper, use APA style subheadings). Within each section, provide a brief description of the section and the rationale for choosing it.
Heading: Introduction (Overview/Background)
Subheading: Objectives
The purpose of this campaign is to…
After completing this campaign the audience will be able to (1)…..(2)….., and (3)
Subheading: Brief Literature Review
Heading: Conceptual Framework
Subheading: Theoretical model
The theoretical model that this campaign is using is …
Hading: Health Communications Campaign
Subheading: Targeted Population
The target population of this campaign is…
Subheading: Message and Channel
The message of this campaign is ….
Subheading: Strategy and TImeline
The communication strategy of this campaign includes…
The timeline of this campaign is …
Subheading: Campaign materials
The materials used in this campaign are…
Heading: Conclusion
In conclusion, this campaign will..
End with an APA style reference list on a new page
Running head: HEALTH CAMPAIGN 1
HEALTH CAMPAIGN
Health Campaign
Amanda Vallera
Arizona State University
The use of alcohol increases the likelihood of using other drugs. Using drugs with alcohol may lead to adverse health conditions. It leads to physical ailments and increases the chances of even abusing illicit drugs. This may cause severe body injuries and brings about hazardous side effects. The use of alcohol and other illegal drugs brings results also in the people surrounding the victim. This is due to the side effects brought about using drugs, and it puts the lives of many at risk, (Gagnon, Jacob, & Holmes, 2010). The use of drugs should not be taken lightly as it may even bring permanent damage to the victim, making him or her life with the guilt. The combined use of alcohol and drugs lead to a condition known as substance abuse.
Substance abuse is a condition that involves the use of alcohol and drugs. The use of alcohol and drug leads to addiction; this is a situation where a victim cannot live or survive without using drugs. This is a terrible condition as it even interferes with the brain of the affected. Prolonged consumption of alcohol and drugs increases the risk of tolerance and dependence on them, (Gagnon, Jacob, & Holmes, 2010). This use begins slowly, but later it becomes a craving for the victim, and he or she feels incomplete if he or she has not consumed both alcohol and the illicit drug. Once a body has become addicted, it cannot function normally if the medicines have not been wasted. This is an awful condition as one tends to be slow when the body is reasonable, and the victim’s mind tends not to be sober or tends not to think.
The use of alcohol and drugs, which is commonly referred to as substance abuse, is a condition that is common among the youths. Young people have engaged so much in activities that, according to them, bring pleasure to them. The abuse of drugs is common among them. Some may abuse these drugs due to peer pressure, and according to others, the use of drugs makes them forget all their troubles and leave them feeling “high,” a common term they use. These young people tend to be ignorant about the effects this abuse of drugs brings to them,(Gagnon, Jacob, & Holmes, 2010).Young people have engaged themselves in hazardous activities; some of them are even involved in crimes as they do this under the influence of drugs.
The youths ought to be taken care of; many parents seem not to care so much about the child because, according to them, they are grownups. This is very wrong because, due to this mentality, the strict measure is not put across to control young people increase their chances of abusing drugs. Young people, especially those in schools, take advantage of the fact that they are away from their parents, and they have been given a lot of freedom, (Falk, O’Donnell,Tompson, Gonzalez, Dal Cin, Streche&An, 2016). To curb the problem of drug abuse, we ought to talk to the young people and explain to them the adverse negative effects of those drugs on their health, physical, and mental conditions. The youth ought to know that substance abuse does more harm to their body and that they do not only give the “high’ feeling they experience.
Youth should know that drugs may lead to infections, this may happen because under the influence of drugs and alcohol, the victims may forget to use safe sex, and this may lead them to contract diseases commonly known as STDs. As said earlier, substance abuse leads to health effects, and the victim may suffer from liver cirrhosis. Heavy consumption of alcohol and drugs may also lead to kidney damage and other illnesses, (Falk, O’Donnell, Tompson, Gonzalez, Dal Cin, Streche& An, 2016). Drug consumption may also lead to legal problems. This may occur because it comes to a point in life when we all want to stand for ourselves and pay for our bills, and this can only be made possible by securing a job. In most cases, employers always request for a drug test before employing anyone, once you test positive, you cannot be employed, and this may make you suffer for the rest of your life.
Substance abuse may even lead to financial constraints; this is because most of the youths are students, and the drugs are costly. To get these drugs, the students are forced to use the money they must buy the pills, some even use school fees, and this brings trouble even in their education life. The student tends to use most of his or her time looking for these drugs instead of focusing on books, and this lowers the performance in school. Buying these drugs and alcohol makes it hard for one to cater for the bills needed because the money to pay the bills becomes limited. (Falk, O’Donnell, Tompson, Gonzalez, Dal Cin, Streche& An, 2016). Drugs may also cause injuries; this may occur when a victim is under the influence of alcohol and may get involved even in road accidents causing injuries. Some of these injuries may be so severe and lead to death.
The best conceptual framework that can be used in dealing with drugs should be based on the youth because, as identified earlier, the child is the target audience. In this framework, it should define what substance abuse is. It should also state and explain the adverse effects of alcohol and drug abuse, as described earlier, (Falk, O’Donnell, Tompson, Gonzalez, Dal Cin, Streche& An, 2016).The framework should also show the various ways through which this drug abuse can be stopped. In this, drug abuse should be prevented through health campaigns like this and talking to students in high schools, universities, and colleges.it should also explain the ways through which addicts can be helped out of the addiction, and this is through guidance and counseling and in cases where the situation is worse, a rehabilitation center may be the best option.
References
Gagnon, M., Jacob, J. D., & Holmes, D. (2010). Governing through (In) security: a critical analysis of a fear-based public health campaign. Essential Public Health, 20(2), 245-256.
Falk, E. B., O’Donnell, M. B., Tompson, S., Gonzalez, R., Dal Cin, S., Strecher, V., …& An, L. (2016). Functional brain imaging predicts public health campaign success. Social cognitive and affective neuroscience, 11(2), 204-214.
Running head: PUBLIC HEALTH1
PUBLIC HEALTH
Public Health
Amanda Vallera
Arizona State University
Drugs, as discussed earlier, have been our primary topic of discussion. The drug requires a health campaign as it has brought about significant effects in each country, and it is even bringing a substantial drain to the economy of the states and the world at large. Drugs have also brought the loss of many people who the world would need for better improvement or major governorship. Because of this reason, drugs need to be dealt with and, most of all, done away thing. The same drugs are the reason why so many mental hospitals are getting full within years; the rate at which the mentally disturbed are being admitted is increasing daily, (Witte &Allen,2000). The rehabilitation centers put around the world are willing to help all those people who are having issues with drug addiction and are enthusiastic in helping those who must deal with drug addict problems and are unable to stop.
Statistics and research have shown that this is a problem affecting the youth. Statistics have also explained that the most abused drug by the child is alcohol. More than 70% of the drug addicts have shown that it is the youth, and their major addict is alcohol. At times these young people find themselves abusing other drugs as they are under the influence of alcohol. Alcohol tends to switch people’s brains, and they tend not to think straight. People under the influence of liquor act like mentally ill people, and even in courts, any illegal action they take while in that condition is taken as that of a mad person; this explains how dangerous alcohol and how badly it can damage anyone’s brain and his or her thinking capacity,(Witte & Allen, 2000). It has been noted that most of the youths affected by drug addiction are those who abuse drugs are aged 13-24. This shows that the most affected age group is teens. This is students in high schools, colleges, and universities. Drugs have affected them even in their studies because they are unable to concentrate on their work, and when it comes to those in colleges and universities, most of them do not also attend the lectures.
Since the target audience is based on the youths, the youths are people who are much digitalized and modernized, and this would mean that the words used or the language used should be the language used primarily by the children for them not to get bored with the campaign. This also should mean that the campaign should be accompanied by music. For the message to be…
