Portfolio Case – savvyessaywriters.net | Savvy Essay Writers
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Review attachments. Need to be fully completed the first time. Requires a case study and excel attachment. Need someone very knowledgeable of excel and finance.
Mini task 4 – Leveraging Secondary Associations – savvyessaywriters.net | Savvy Essay Writers
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MKB2706 Brand and Product Management, S1 2019Assessment 2: Mini Tasks (4 mini tasks worth 20%)Mini task 4 – Leveraging Secondary Associations (5% marks)Instructions:This task requires you to apply the theories and concepts you learnt in week 7. In last mini task you selected brand elements to facilitate brand identification and differentiation.In this mini task you need to focus on selecting some secondary associations for your brand. Leveraging secondary associations is an indirect approach to build brand equity.Secondary associations are discussed in Chapter 7 (Leveraging Secondary Associations to build brand equity) of the text. Please read this chapter before you attempt this task.Mini task 3 should contain the following: Very briefly describe your new product/brand and your positioning strategy (from mini task 1/2. No mark allocated for this. It is just to remind the reader what your product/brand is. This section is not counted in word limit) Choose any 3 (three) of the following secondary associations that you think are most appropriate for your brand.o Country of origin or other geographic areaso Channelsofdistributiono Co-branding(thisincludesingredientbranding) o Spokespersono Events(throughsponsorship)o Other third party sourcesFor each chosen secondary association discuss:a. b.c.why the association is appropriate for your brandwhat brand knowledge/ associations will transfer from the chosen entity to yourbrand. (Please read p 261 to p263 of the text to understand the leveraging process) andHow it would help to build equity of your brandUse a wide range and a variety of sources as a base of your discussion and to provide strong support for your arguments.Grading Criteria:Your assignment will be graded based on the following:(i) Clear identification and justification of chosen secondary association (3 x 10 =30% marks)(ii) Discussion on transfer of knowledge/associations(3 x 10=30% marks)(iii) Discussion on the contribution of the association to brand equity (3×10=30%marks)(iv) Structure, logical flow, originality, clarity of written expression, use of APAreferencing format (10% marks)Submission instructions: Submit online via Moodle as a pdf file. Submit as an essay with headings/subheadings. Include a title page with your name and student ID. Word limit: 500 words. Use APA referencing format within the text and in your reference list (see Qmanual). Include at least 3 journal articles (at least one article for each chosen secondary association) to support your discussion/arguments.
PA 2 Paper – Advanced Statistical Concepts and Business Analytics – savvyessaywriters.net | Savvy Essay Writers
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Professional Assignment 2 – CLO 1, CLO 2, CLO 3, CLO 4, CLO 5The link below directs you to a file that contains mortality information from a nursing home during the year 2015. The variable “died” indicates that if the patient died before the end of the year. Given this data, develop a logistic regression model, which predicts probability of death of a guest during any year by the end of that year, given the age and the dummy variable “gender.”https://drive.google.com/file/d/12WjJcBN_4t8N34Tir2-3hy3Aq5u3j_x4/view?usp=sharingThe personnel director of a firm has developed two tests to help determine whether potential employees would perform successfully in a particular position. To help estimate the usefulness of the tests, the director gives both tests to 43 employees that currently hold the position. Table 5 gives the scores of each employee on both tests and indicates whether the employee is currently performing successfully or unsuccessfully in the position. If the employee is performing successfully, we set the dummy variable Group is set equal to 1; if the employee is performing unsuccessfully, we set Group equal to 0. Let x1 and x2 denote the scores of a potential employee on tests 1 and 2.Perform a discriminant analysis on the data and interpret the result, including the confusion matrix. Include all required steps in assessing the final model. By trial and error, find the threshold, which minimizes prediction relative error.Please provide your work in detail and include in-text citations. At least five references are required for PA’s and CLA’sNote:1. Paper needs to be formatted in APA 7th edition2. Explain your work in detail and provide an in-text citation.3. Need to have at least 6 peer-reviewed articles as the references (Recommend to find the articles from ProQuest.4. Need to include the textbook as the references.6. Please find the textbook and class PPTs in the attachment section.7. Textbook Information:Bowerman, B., Drougas, A. M., Duckworth, A. G., Hummel, R. M. Moniger, K. B., & Schur, P. J. (2019). Business statistics and analytics in practice (9th ed.). McGraw-HillISBN 97812601874968. Please find the image of table 5 in the attachment9. Please find the Course Learning Outcome list of this course in the attachment
INSURANCE ASSIGNMENT – savvyessaywriters.net | Savvy Essay Writers
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Insurer Analysis:Choice of Insurance Company: Select an insurance company that you are interested in. It should be one that has publicly available information, including annual financial statements.The company may be a personal or commercial-lines carrier. Format and Content of Written Report: The written report must be about 3-4 pages including cover page.The report should be double-spaced, utilize one-inch margins all around, with a 12- point font only. Carefully proofread, spell check and grammar check your work.Your report should include the following:1.Cover Page: title of the report, name of the organization discussed, name of student, and date.2.Company Overview – please describe the company, the markets it serves, and the products it offers. The overview should include, but not be limited to:a.Annual Revenueb.Domicile Location and Geographic Footprint (i.e. where/what’s state’s the company operate in?)c.Products and Services (i.e. what does the company sell that generates its revenue?)d.Markets Served (i.e. who are the target customer segments for the company’s products and services?)e.High-level organizational structure (i.e. how is the company organized…what functions report to the CEO?)3.Sales Distribution / Marketing– please describe how the company markets and sales its products and/or services. Be sure to highlight the following:a.Distribution (i.e. agents vs direct, independent vs captive, etc.)b.If applicable, how the carrier reaches their distribution channel(s).4.Financial Performance – using the key ratios and any other relevant financial information to describe how the company is performing financially. At a minimum, the analysis should include:a.Loss Ratiob.Expense Ratioc.Combined Ratiod.Investment Income Ratioe.Overall Operating Ratio5.Underwriting and Rating Philosophy – using publicly available information, please identify the carrier’s underwriting and/or rating philosophy. For example, do they target high-risk customers and does their rating (or reputation for pricing) match their customer strategy?6.Recommendations – based on the information gathered, provide recommends to the carrier to:a.Improve their performanceb.Pursue additional opportunities 7.Information Sources: Please include a list of sources. You will want to use the internet, the libraries, financial data, the organization’s Annual Report, news articles, etc.