Find advertisements that illustrate each of the four motivational functions of attitudes. Distinguish between ads that are designed to reinforce an existing attitude and those aimed at changing an attitude. 1. The ad for the utilitarian function should stress the product’s usage-related benefits (e.g., durable shoes). 2. The ego defensive function should reinforce the consumer’s […]
During the residency, you had to build an e-Commerce ERD. It was a “very very small” version of what one must do for a platform such as Amazon.com. If you had to build your own version of Amazon.com, given what you know of the Website, how would you change the database architecture and design, to […]
Review the videos : https://www.youtube.com/watch?v=uDRaU_JV-4U https://www.youtube.com/watch?v=GReTADrnZGQ What does it take to become a strategic communication professional? What are some of the major skills? Why are these skills important? What are some additional personal, interpersonal, and practical skills do the strategic communications professional need to be successful? For this discussion post, you must find and post […]
All answered must be typed using Times New Roman (size 12, double-spaced) font. No pictures containing text will be accepted . WORD format only. No plagiarism.