Watch the video, “All Eyes on Viewability,” https://adage.com/videos/all-eyes-on-viewability/1240?token=D218736E80EFAD98B220060C93B03DA960FBC88430F09357404C453D8B8C59098B1CEC209853C9884AA5926D7E2EAFDCB233C9AC0B384453FD8D05748FD401C088F7C54EC4C28B2F 1.Does viewability matter in marketing or is it just a billing metric? State and explain your answer based on what you learned in the video and book. 2.Do you agree or disagree with the standard definition of viewability presented in this video? answer the two queasiness.

Explain how the rhetorical techniques Martin Luther King Jr. used in his Letter From Birmingham Jail contributed and expanded his message. Must use quotes and Signal phrases. How does he get the audience to feel pain and understand? No outside sources. Just the letter itself.